Lori is building the cutting-edge logistics infrastructure for trucking in Africa. The startup is using advanced technology and operational systems to tackle a massive issue - $180 billion is spent annually on haulage across Africa, which means that up to 75% of a product’s cost is due to logistics (compared to 6% in the US).  

Lori’s tech-enabled logistics optimization system is driving a new-age supply chain management system and has already realized significantly improved flexibility, reliability, and significant cost savings (savings upwards of 15%, which reduces the prices of goods for consumers).  

The market demand for Lori’s platform is increasing exponentially and the company has achieved a 30% month over month growth since system launch in May. To continue driving this pace of growth, Lori has raised capital from institutional and strategic investors from the continent/world. The company recently won TechCrunch’s Battlefield Africa

The team is led by a team of nerds obsessed with revolutionizing logistics in Africa and executing on their vision: 

  • Gichini Ngaruiya, CTO: Y Combinator, co-founder/CTO of E la Carte (raised $50mm+), MIT CS, Kenyan native 

  • Josh Sandler, CEO: industrialization + logistics work, Harvard MBA/MPA-ID, South African native 

  • Fredrik Johansson, COO: former COO of $80mm Swedish supply chain co, Masters in Eng (thesis in Tanzania)


Lori is seeking a hands-on Sales Associate with deep knowledge of the Kenyan market who can successfully execute – from prospecting to deal closing. The Associate will leverage their networks and Lori networks to drive new client acquisitions, manage existing client relationships and analyse expansion opportunities – all inside an exciting, dynamic and fast growing start-up environment. Crucial to this role is attention to detail and persistence.

What you will do:

  • Fully own & manage client relationships
  • Develop sales pipeline
  • Convert prospective clients
  • Execute sales strategy w/ direction from execs
  • Push through the finish line
  • Use creativity to push through roadblocks

  • Meet and exceed quarterly sales quotas

  • Gather feedback to improve product & platform

What you bring to the table:

  • 3+ years in a Sales role at top firm

  • High level of extroversion

  • Local industry relationships

  • Comfort with technology

  • Excellent English & Swahili communication

  • Bachelors or higher from leading university

Preferred Experience

  • Experience at a tech company

  • Experience in logistics


Qualified applicants are invited to email their CV to Lori HR at: